Category No. 30: COVID-19 Senior Celebrations
Divine Savior Academy
Doral, FL USA
Grades PK-12, Coed Day
SAMPLE JUDGES' COMMENTS
This campaign was expertly crafted with spunk and strength. Each video is a heartfelt tribute to the students and their journey, yet the viewer is left with a solid understanding that the school is moving forward. The social media graphics were on-target for their audience and continued to market the school as well as bolster the seniors' recognition. The print pieces—from the lawn signs to the spotlights—were trendy and vibrant. If I were a parent at this school, I'd be thrilled with my investment made over the years! Bravo!
Very strong portfolio! This team went ALL OUT to spoil their seniors! The messages from teachers, the goody bag drop-offs, the webpage, etc ... all of it should make your seniors and their families feel very loved and appreciated.
The time and effort that went into this show an unmatched devoted school community much all the variety and fun — photos, video, that gives each senior a chance of being recognized.
TEAM
Danielle Weber, Director of Public Relations
Gretel Delgado, Director of Art and Design
Daniel Obregon, Graphic Designer
Dana Kirchoff, Vice President of Marketing and Growth
Shanghai American School
Shanghai, China
PK-12, Coed Day
SAMPLE JUDGES' COMMENTS
With strong storytelling paired with an emotional punch, this video is a winner for me! While it is important to recognize individual members of the senior class, it is perhaps more important to acknowledge what they have collectively lost. This video does that very well.
An incredible and touching story! To hear the personal stories of generations that came before is a powerful tool to frame life lessons and teach the younger generations.
TEAM
SAS Marketing + Communications team
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Westtown School
West Chester, PA USA
Grades PK-12, Coed Boarding and Day
SAMPLE JUDGES' COMMENTS
Impressive package design and concept. Personalization with each student's printed name, creating a real keepsake.
First-class designed gift with significance; creates a personal experience for each senior.
TEAM
Ellen Songle, Director of Outreach Initiatives
Anne Burns, Dean of Communications
Cameron Spalding, Graphic Designer
Megan Schlickmann, Director of Event Operations
Lynette Assarsson, Director of Publications
